4 ways to make sure your CTA buttons are drawing enough attentionFirst of all, I don’t believe design is more important than copy. Nor do I believe copy is more important than design.Jul 14, 2024Jul 14, 2024
Published inThe StartupLook how Trader Joe’s fearlessly writes their product descriptionA product catalog. Unlike any product catalog. How to infuse personality in your product descriptionOct 27, 20232Oct 27, 20232
How to write useful feedback even if you’re not a native speakerWriting feedback is more than just saying something is good or bad. If you’re missing this element, it’s always a bad feedbackOct 8, 2023Oct 8, 2023
The Bandwagon effect: How to win trust in your prospect’s eyes?A few ways to show and tell that you’re “the one”Sep 16, 2023Sep 16, 2023
Published inILLUMINATIONWhy you need to be selective. 7 lessons I learned at work (2023 version)A few lessons I learned through 7 years of working. Some are even life lessons.Sep 15, 2023Sep 15, 2023
Published inThe StartupOne message, two sides. Which one should you use to your advantage?How the framing effect affects your everyday decision makingAug 26, 20231Aug 26, 20231
But you’re free to…We use this persuasion technique all the time unconsciouslyAug 13, 2023Aug 13, 2023
Published inBootcampAre you an F-shaped scanner online?How businesses keep your attention online without losing youAug 11, 2023Aug 11, 2023
Published inThe StartupWhat if you let your customers write your headlines…Writing headlines is a challenge. A HUGE challenge.Aug 4, 20231Aug 4, 20231
Things I look for around the checkout buttonSomething that helps me decide quickerJul 25, 2023Jul 25, 2023