Luxury brands & the race to attain e-commerce excellence.Luxury brands have traditionally been hesitant to embrace e-commerce, fearing that the online environment might dilute the exclusivity and…Mar 15Mar 15
Service vs. Experience: Understanding the Difference in LuxuryIn luxury and ultra-luxury industries, the distinction between service and experience is critical – yet often misunderstood. While…Mar 1Mar 1
From Possessions to Experiences: How Valued Memories Are Redefining Luxury & PrestigeThe luxury industry has undergone a significant transformation, shifting from a focus on exclusive products to offering immersive, high-end…Feb 26Feb 26
Rethinking Luxury: From Unnecessary Indulgence to Psychological NecessityLuxury has often been dismissed as unnecessary, a sentiment echoed by industry figures like Thomas Serrano. But is a luxury item itself…Feb 22Feb 22
AI in decision-Making : Balancing creativity, judgement and precision.In recent years, the rapid advancement of artificial intelligence (AI) has revolutionized the way we make decisions, both in personal and…Feb 15Feb 15
Emerging Consumer Trends in 2025: Insights and Applications for UX DesignAs we approach 2025, consumer behavior is being shaped by rapidly evolving trends across sustainability, AI, proactive health, and digital…Dec 15, 2024Dec 15, 2024
