Oh hey there,Writing this one started to feel like I was trying to hold too much sand in my hands, so I’m breaking it down into a series. In this…Sep 18, 202411Sep 18, 202411
Published inBootcampHow do you generate ideas you couldn’t have had?A conversation with Dave Snowden about SenseMaker and new practices for design in an increasingly complex worldMar 8, 2021102Mar 8, 2021102
Words About Design : Issue 01User Story Mapping, “Smart” Coffee Scales, Bite-sized Motivation, Science of Storytelling, Neil GaimanJan 13, 2021112Jan 13, 2021112
How much research is just enough research? How much is too much?A graph that popped into my head when I couldn’t sleep one nightJan 3, 202175Jan 3, 202175
How to do Discovery and Delivery at the same time … with Pivot TriggersIntroducing a simple intervention that helps you dodge sunk cost bias as you escape from zombie initiativesJan 2, 20211671Jan 2, 20211671
Published inUX CollectiveThe thorny case of the solutionising colleagueDetective Socrates shares his method for digging out underlying problemsJun 22, 2020117Jun 22, 2020117
At last! The killer process for product designersDesigners are always searching for that magic process that will get them the job of their dreams and cause perfect products to spew forth…Dec 10, 201998Dec 10, 201998
They groaned when they saw the meeting invite, but when the workshop started! …9 little lessons that made my workshops way betterNov 11, 20182412Nov 11, 20182412
8 stunningly silly arguments from an article full of A/B testing misconceptionsI read an article about A/B testing that annoyed the hell out of me. I decided not to link to it because the misconceptions it touts are so…Aug 18, 2018372Aug 18, 2018372
Published inUX CollectiveSo you want to break into UX but you don’t know where to start…“Can I get my foot in the door in UX? All the job openings specify years of experience, but I don’t have that … and I don’t really know…Jun 11, 20182.5K8Jun 11, 20182.5K8
A/B Testing ain’t for settling your disagreementsDecision time in the design meeting. Sally thinks design A is better. Karl thinks design B is better. Both of them know they’re right.Nov 15, 20173Nov 15, 20173
Focus your testing microscope (when is it better NOT to test?)I’m the first to say that if you can test, you probably should. However…Nov 14, 2017Nov 14, 2017
Using Multivariate Testing to get to what mattersA lot of people I talk to about A/B Testing are confused about multivariate tests (MVTs).Oct 24, 2017Oct 24, 2017
Taking the hype out of hypothesesIf you’ve ever read anything about product design or optimisation, you’ve seen people saying that we must form hypotheses and validate…Oct 24, 2017Oct 24, 2017
Crafting a User Experience is coding with the human brain as the operating systemMarketing Experiments maverick with a brilliantly macho name, Flint McGlaughlin, loves to point out this crucial truth:Jun 16, 2017Jun 16, 2017
Don’t send that survey! Here’s what to do insteadWhen you want to understand people’s experiences, a survey will never give you the rich insights you hope for. Instead: have conversations.Jun 11, 20172Jun 11, 20172
5 steps to better debriefs with your user research observersI properly love it when colleagues are interested in UX and come along to observe user research sessions. But I’m so busy looking after the…May 15, 2017May 15, 2017
Poems of 2016I got into writing poems in 2016. It’s a fun challenge – like fitting puzzle pieces together in your brain. And it’s hard.Jan 2, 2017Jan 2, 2017
Four UX haiku (plus some others)In 2016, inspired by a friend, I got into poetry. I found joy in reducing UX ideas into haiku form.Jan 2, 2017Jan 2, 2017