Published inUX CollectiveDon’t simply trust the numbers: balancing quantitative and qualitative researchData analytics is a vital part of understanding what is happening online. However, don’t get too carried away with focusing on the ‘what’…Nov 15, 20201Nov 15, 20201
Published inThe StartupDon’t Simply Trust the Numbers… Quantitative vs. Qualitative ResearchData analytics is a vital part of understanding what is happening online. But don’t get too carried away with focusing on the ‘what’ as…Nov 15, 2020Nov 15, 2020
How I nearly missed out on a trip to UX Hong KongI was reminiscing recently about my early career and some of the key UX lessons I’ve learnt along the way. Specifically, the importance of…Nov 13, 2020Nov 13, 2020