Marketing Persona vs UX PersonaAs a product marketer making a transition into user experience (UX) design, I had observed many interesting overlaps between the two…Jul 21, 2017Jul 21, 2017
Published inUX PlanetBest and Worst of Google Visual Designs — a Case StudyMany have touted the geniunese of Google’s iconic interface design — all that heavy engineering hidden behind a simple, universally…Jun 21, 20179Jun 21, 20179
Published inUX PlanetUX Principals for Better ContentWe’ve all been creators of content at some point of our lives: our first diary, school essays, text messages, work emails, and social…May 18, 20175May 18, 20175
Published inUX CollectiveWhy IA Matters for UX — A Brief History of Information ArchitectureImagine arriving at a foreign airport with no navigational signage around you. You will get terribly lost. A well-designed wayfinding…May 15, 20173May 15, 20173
Task analysis for design problem-solvingOne of the most critical tools in the UX designer’s toolbox, task analysis helps us break down a complex process into step-by-step tasks…Apr 19, 2017Apr 19, 2017
Published inUX Collective5 Technology Breakthroughs that Changed User Experience Design HistoryUXD — or user experience design — seems to be gaining more significance in the public eye more than ever, but it might be nothing new if we…Apr 16, 20171Apr 16, 20171
Infographic Design 101: How to Organize Information to Tell a StoryA good infographic design provides a clear structure for navigating information. Organizing information for easier navigation makes good…Apr 4, 2017Apr 4, 2017
Talk Nerdy To Me: The Power of Data In StorytellingI recently donated a considerable sum to NPR for the first time — not because I received a year-end bonus or became freshly interested in…Feb 24, 20171Feb 24, 20171
How leading tech companies are telling stories with user dataIn a world of data, being able to crunch numbers for charts and reports is not enough. Every good analyst needs to produce a credible data…Feb 13, 20171Feb 13, 20171
8 Mind-Bending Optical Illusions That Reveal How Our Brains WorkThey say “seeing is believing,” but can you really trust what you see?Feb 3, 2017Feb 3, 2017