Published inUX CollectiveMobile app personalization: when UI meets AI to elevate CXPersonalization is more than just a buzzword today. And, delivering 1:1 user experiences at scale, powered by AI, is a recipe for success.May 19, 2020May 19, 2020
Published inBecoming Human: Artificial Intelligence MagazineAI-led Personalization: How E-Commerce Brands Can Pursue Growth in a Post COVID-19 World8 action steps on how B2C e-commerce platforms can harness data analytics & AI-led product recommendations to get back on trackMay 4, 2020May 4, 2020
Published inBecoming Human: Artificial Intelligence Magazine6 Awesome Platforms that are Acing AI-Powered PersonalisationLearn more about the leading companies that are giving their users exactly what they want through AI-powered personalisation.Dec 26, 2019Dec 26, 2019
Published inMarketing And Growth HackingHow Can Brands Deliver Personalised Customer Experiences at Scale?Janice B. Gordon, the award-winning influencer, shares her secrets on how brands can delight millions of customers through personalisation.Apr 2, 2019Apr 2, 2019
Published inMarketing And Growth Hacking5 Best Examples of In-App Messages to Power User EngagementBeing a mobile marketer is no cakewalk!Dec 7, 2018Dec 7, 2018
Published inBecoming Human: Artificial Intelligence MagazineWhat is Artificial Intelligence Marketing?Artificial Intelligence (AI) has made the transition from once being a glorious manifestation of sci-fi imagination to today emerging as a…Dec 7, 2018Dec 7, 2018
Published inBecoming Human: Artificial Intelligence MagazineCan AI Make Marketing More Human?The introduction and application of Artificial Intelligence (AI) in the realm of marketing has spawned the era of the customer-centric…Dec 6, 20182Dec 6, 20182
Published inMarketing And Growth HackingHow to Mobile A/B Test your Push NotificationsWhen it comes to your mobile marketing strategy, push notifications constitute your go-to weapon of choice.Nov 28, 2018Nov 28, 2018
Published inMarketing And Growth HackingDial “E” for User Engagement: 5 Messaging Campaigns to Boost Conversions for Telecom AppsFor digital businesses like yours, your web and app platforms are mere extensions of the overall brand persona, product/solution offering…Oct 30, 2018Oct 30, 2018