A breakdown of UX research types
What’s the difference between generative and evaluative research? Qualitative and quantitative? There are different types of user research to suit different goals. In order to select appropriate types of research methods, you need to understand what you are trying to achieve.
Published in
4 min readJun 11, 2020
Are you trying to gather data, understand your staff, or both? Do you have a concept or idea you are wanting to test…