Building executive consensus & buy-in

Know your audience and prepare a compelling narrative

Andrew Quan
UX Collective
Published in
10 min readOct 18, 2020

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Photo by Bonneval Sebastien on Unsplash

Have you ever found yourself feeling like you’ve been trying to gain agreement on a significant decision, but you’re getting nowhere?

Have you ever sent communications about a significant project or initiative, with limited to no engagement or reply to your emails or messages?

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VP of Product | B2B Product Growth | Ex-PayPal Ex-Tier | Author @ Product Post