Crucial differences between B2B & B2C product management

The fundamental variations between enterprise & consumer product.

Adam Brownell
UX Collective
Published in
7 min readAug 6, 2021

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During my career, I’ve been blessed to work on products in both a B2B and B2C spaces. Each is exceedingly fun and equally worth pursuing for professional opportunities.

Most Product books are written for B2C applications such as mobile apps. Photo by William Hook on Unsplash

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