Culture in high-performing product organizations

Afonso Franco
UX Collective
Published in
9 min readDec 7, 2020

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Letters in individual cubes lined up to form the word “culture”
Getty Images

Establishing and implementing a true product culture is hard, yet vital to succeed in today’s world. Organizations must design a product development culture that gives them the advantages they need, creates an environment they are proud of, and can ultimately be implemented. Indeed,

culture isn’t a magical set of rules that makes everyone behave…

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VP of Product based in Norway. Product coach and geek 🤓 passionate about helping people thrive, tech, learning, and Product 👋