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Futura: from nazism to the moon — and beyond

Brief history of the first font that “touched” the lunar ground.

Martina Cavalieri
UX Collective
Published in
7 min readJun 12, 2020

Sphere with Futura written on the whole surface
Moon feat. Futura

RReading the title of this article, the first thing that will come to mind for some is the funny expression of Buzz Lightyear — the Disney character — when he stretches his arms outwards and utters the famous phrase “To infinity and beyond!” before jumping into the void. If we were to make an analogy between the production of Toy Story and the Apollo 11 mission, we would discover two exciting things. The first is that the protagonist previously mentioned takes his name from the second astronaut who trampled the lunar soil after Neil Armstrong — for the record, Buzz Aldrin. The second concerns the techniques with which Toy Story was made, completely and radically revolutionizing the animation film production industry. Even the Apollo 11 mission — in a much more exponential and irrepressible way — has led to a profound change in our humanity. It has opened up a new era in science and technology and had touched and influenced many economic sectors, not just those relating to cinema.

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Written by Martina Cavalieri

Designer and book addicted 📓| UX designer at @twowdigital | Curator of @brutalist_designer | Design Mentor of @ADPList | PhD in Design | 35 ⚖

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