Gamification: a UX review of badges, from users to players

None-game apps use gamification elements to engage with users. The goal is to turn users into gamers who return to your app or product frequently.

Oriol Banus
UX Collective
Published in
7 min readMay 31, 2022

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Users playing to win a prize
Users playing to win a prize

Why do people get addicted to games? What do all these games have in common? Some none-game apps such as Duolingo or…

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