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How junior designers can use ChatGPT without risking everyone’s trust

Kai Wong
UX Collective
Published in
7 min readNov 7, 2023

A woman looking at a laptop while posing a question , and another woman, with a wall filled with information behind her, ready to answer their question.
A woman with a laptop asking a stiff-looking assistant for answers (Art by Midjourney)

AI-based tools like ChatGPT have posed an unfair question to the UX community: Do you have enough experience to use it effectively without losing everyone’s trust?

That’s the view Jakob Nielsen, co-founder of the Nielsen Norman Group, has taken. He states that “AI Is Safest for Experienced UX Professionals” since you need enough experience to include a heavy dose of human judgment to incorporate AI into your Design workflow.

This is because UX fundamentally hinges on trust. Both the user and your team need to trust that your Design is based on best practices, evidence, and intuition instead of from an AI prompt.

So the unfair question AI poses to Junior Designers is simple: can we still trust your work if we find out you use tools like ChatGPT and MidJourneyAI within your work process?

To understand why that’s important, we need to look at UX’s history.

UX has been establishing trust for decades, and AI challenges that

UX and Design have always been future-facing, as we’re often designing features and products that have never existed. In addition, many of the products we create require a fundamental shift in user thinking.

This is why building trust has been a crucial part of the design process. Whether introducing users to inputting their credit card information online in the 90s or getting them to hop in strangers’ cars with Uber, we’ve always needed to help establish trust as a part of our design process.

A picture of the front and back of a credit card, with specific fields for Card number, date, zip code, and CVV code
Entering this information online was unthinkable for users three decades ago

Generative AI, like ChatGPT and Midjourney AI, can potentially ruin that trust. Not only users but businesses lose trust in websites, content, and more created entirely by AI.

Right now, it’s also one of the surest ways to ruin your reputation as a content creator.

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Written by Kai Wong

7xTop writer in UX Design. UX, Data Viz, and Data. Author of Data-Informed UX Design: https://tinyurl.com/2p83hkav. Substack: https://dataanddesign.substack.com

My two cents:

This article does a good job articulating the need for junior - mid level designers to frame AI efforts. We need more conversations on how to use AI technologies ethically, and responsibly.
And yes. We are in the business of building…

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Starting at the idea stage is good but you are going to have to put in some work on your own

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