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Are you sure? — how user interfaces undermine consent

Jessamyn West
UX Collective
Published in
5 min readNov 14, 2018
Image by makototakeuchi, on Flickr

I’ve been reinstalling a lot of software lately. And I’ve been noticing just how often I say “No” and the software converts it to “Not now” and then asks for my permission again, and again. Sometimes it implies that maybe I don’t understand what I am saying “No” to, and tries to coerce me into saying “Yes” or even “Maybe” repeatedly.

When creepy dudes do this to us, it’s reprehensible. When software does it to us, it’s considered normal or “just business.” And yet these interactions set normative expectations. We grow to expect to have our preferences overriden, our refusals rejected.

As more and more of our human interactions are mediated through software interfaces, our tools should model the good consent patterns that we would expect from decent humans. If the software is being coercive and creepy, we should ask why and change that pattern. Every non-consensual thing a software interface does was designed that way by a human; it can be designed not to do it.

Take a hint, Time Machine

Mac OS

I installed some third-party software on my Mac. This is more of a hassle than it needs to be. You need to specifically enable the installation of software which is not from “identified” developers. Once you enable it, that setting reverts after a month if you don’t use it.

I changed my energy settings because I want to leave the hard drive running for a little longer than the defaults. I am aware that moving the slider within Energy Saver means I might use slightly more energy. Apple makes me click OK anyhow.

Notifications

All these apps require me to say “No” to notifications every time I use the app.

Instagram

The only button I can click is the “Turn On” button. Otherwise I have to dismiss this alert and it comes back. Every time.

Swarm

I have to dismiss this every time I check my inbox within the app. I am not missing out, I assure you

Facebook Messenger

Shows me an un-turnoffable notification. This uses the symbolism of alerts to notify me that it feels I need to turn on my Notifications. Rude.

Mac OS

Notification Center may be wonderful for people who like it, but it’s not a tool I want to use. You can kill it permanently but that seems a little severe. I just want all notifications off all the time unless I say so. Which is what you’d think the Do Not Disturb switch could be used for.

off means off, right?

However if you turn on Do Not Disturb it resets itself at midnight, silently turning itself back off.

All apps come with their own notifications set to on, new app = new notifications, so there is no set-it-and-forget-it solution. My hacky solution is to schedule Do Not Disurb to go off at 11:59 pm and then on again at 12:00 am. If I happen to be using my computer at 11:59 it’s a busy one minute of notifications.

Email

I know when I do and don’t want email from you. 99% of the time when I click the legally-required Unsubscribe link in your footer, it’s because I didn’t want whatever you put in my inbox. Please don’t act like I negged you by clicking it. No means no.

Any one of these design choices can be explained away as opportunistic designers making a rational choice to maximize whatever it is that their employer would like them to do. From an end-user perspective, however, it’s a constant barrage of “We don’t respect your choices.” and “We’re going to frame this like a choice but you don’t have a choice.” and “Are you sure that’s what you actually want to do? If I explained it more, I’m sure you’d see it my way.”

As a woman, I get enough of these sorts of messages from online and offline randos and the general culture of sexism that I work within. I’d prefer if my software didn’t amplify and normalize this kind of message and respected my right to say yes, no, or even maybe. Society has always had problems with consent, our software could be modeling better practices than it does.

People who enjoy finding and reporting this type of thing should probably follow @darkpatterns on Twitter.

Adding a few more examples as I see them…

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Written by Jessamyn West

Rural tech geek. Librarian resistance member. Collector of mosses. Enjoyer of postcards. ✉️ box 345 05060 ✉️ jessamyn.com & librarian.net

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