Mixed methods in design research

Alison Berent-Spillson
UX Collective
Published in
7 min readOct 24, 2018

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Combining qualitative and quantitative approaches

The goal of most design research is to understand a problem better, so that we can design a better solution. The specifics of the problem, and what we already know or don’t know about it, are different for each project. But if the problem is worth solving, there are always people affected by it who don’t yet have a great…

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Design researcher, product strategist, and cognitive scientist with a PhD in neuroscience. See my work at: www.berentspillson.com