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My aha moment as a UX designer

Elaine Tran
UX Collective
Published in
7 min readSep 12, 2018

When I started my career in UX, I was brought onto the task of improving our user onboarding experience. I spent quite a lot of time reading articles about this “magic moment” that people experienced, a term coined the Aha moment.

The Aha moment is the point at which your user has accomplished the core and basic functionality of your application, and understands not just how it works, but how it will improve their lives (Weiss, Hackernoon).

Image result for aha moment ux

At one point while I was reading, I realized that we all experience our own version of these Aha moments throughout our lives. Experiences that are memorable, insightful and stick to us “forever”.

This made me think of UX.

What has always been an interesting topic of discussion is how diverse UX is as a field. You could be a professional gymnast, stumble across UX at the age of 40 and then decide to pivot. It’s not something you hear about too regularly in other fields. It’s also not exactly the easiest field to explain to other people as you’re making that transition (sounds familiar, doesn’t it?).

The question now is… how did you end up here?

What was that one moment where you realized that UX meant something more to you?

What was your Aha moment?

Published in UX Collective

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Written by Elaine Tran

Senior Product Designer | UX + Front-end Dev | Today I’m starting to tell my own stories 🎁

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