Stop racing toward the generic
You won’t win by having your brand look like your competitors’.
Published in
4 min readSep 28, 2020
It has never been easier to build a website. Between Squarespace, Wix, and others, one can get a website up and running in hours. Which is both a blessing — and a curse.
The reason it’s a blessing should be fairly obvious. It can be done quickly, with relatively little cost. Gone…