For designing a rating system it’s always good to decide if it’s going to be binary, qualitative or…
Net Promoter Score is a type of survey used to measure customer loyalty. A lot of companies use NPS…
Surveys are simple. After all, surveys are just plain questions that respondents answer with a number. Because surveys are so simple, it is seemingly very easy to adjust them or to improve them. In this article we provide quantitative proof of how…