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Social Cognition
UX Collective
We believe designers are thinkers as much as they are makers. Curated stories on UX, Visual & Product Design.
https://linktr.ee/uxc
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Social Cognition
Stefanie Kegel
in
UX Collective
Oct 14, 2016
The stereotype content model: Using a social psychology theory as a framework for user experience work and
brand perception.
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