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Test smart: how to deal with biases around testing?

Julia Kocbek
UX Collective
Published in
7 min readMar 20, 2025

Cult of automation

An Owl, wearing Sherlock Holmes hat, sees the woodpecker on the tree and says: “Woody, I see a bug on the other side!” Pecking the tree, Woody answers: “Don’t you see? I’m automating!”
For now, you better don’t disturb Woody, because he is too busy with automation 🙂

Praising tools over testing strategy

A sample of Agile Testing Quadrants
Agile Testing Quadrants — my sample

Inappropriate labelling

Written by Julia Kocbek

Passionate storyteller. Lifelong learner. Inspired dreamer. Love believer. Writes on QA, social trends, and psychology.

Responses (3)

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Great article that covers an important, under-discussed area of the Quality Engineering craft 👏🏼

6

The "cult of automation" you mention is particularly relevant, as many companies rush to automate without considering the strategy behind it. Automation is a tool, not a silver bullet. Without a structured approach, it can lead to inefficiencies…

6

Fantastic article! I’ve seen many of these challenges firsthand in the industry. As tools and automation evolve, it becomes even more important to recognize the unique value testers bring to the table. Their deep understanding of the system under…