The designer’s guide to social computing

The beauty and destructive potential of social networking is design itself.

Jon Upshaw
UX Collective
Published in
6 min readJan 17, 2024

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Inside rendering of a complex system. Created by DeepMind.
Photo by Google DeepMind from Pexels

Humans are social beings that are subject to the dynamics of the group. It’s why we gather to watch a spectacle or follow suit when we see people head toward a safer place during an emergency. During the architectural boom of the mid-20th century, engineers designed…

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I write on productivity, culture, design, entrepreneurship, and life in general.