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Meta: you can’t put the toothpaste back in the tube

Joe Bernstein
UX Collective
Published in
7 min readJan 10, 2025

Mark Zuckerberg announcing changes to moderation within Meta’s platforms
Photo source

You used to be able to lie on the internet

The character Buster from Arthur says “you really think someone would do that, just go on the internet and tell lies?”
Quote with a picture and inscription of Abraham Lincoln that says “Don’t believe everything you read on the internet”
I’m pretty sure I posted this on MySpace and thought it was hilarious

The internet became too legit to quit

We wanted the truth. We couldn’t handle the truth.

GIF from A Few Good Men quoting “you can’t handle the truth”

Omission becomes permission

What now?

Written by Joe Bernstein

UX designer, wordsmith, thought leader. Specializes in data viz, Figma, and design systems. Unwinds with trivia, softball, and crosswords. Resides in Seattle.

Responses (20)

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“Do your own research” has become like “thoughts and prayers”. Without automated means of editorial or content review, the public cannot hope to keep up with the autogenerated misinformation that is flooding the zone via free (as in unpaid) labor…

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I'm not as optimistic as you, the trend worldwide is worldwide right wing sentiment dominating social media and people doing their best not to practice critical thinking in any way shape or form.
Meta chose to do this to allow right wing content to…

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Absolutely loved this article! The concept of the 'Meta Decision' really resonates, especially in today’s fast-moving tech landscape. Once you make certain choices, there’s no going back, and the consequences are far-reaching. This really got me…

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