The PO vs PM madness

Afonso Franco
UX Collective
Published in
8 min readOct 30, 2021

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Blue pill and red pill choice from the movie Matrix
Getty Images

The Product Manager versus Product Owner debate keeps spreading and it’s painful to hear the complete madness that is going on. Is there a difference between the two roles? Who owns what? How should they collaborate? And so on.

I am hopeful that this article will provide some clarity, given the terrifying degree of noise around this. And I’ll try to do that by sharing what some of the most influential product people are…

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VP of Product based in Norway. Product coach and geek 🤓 passionate about helping people thrive, tech, learning, and Product 👋