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UX needs alliances
The future of UX will be defined by the alliances we invest in. Here are 5 key alliances every UX designer should be building.
What value does UX bring to teams trying to build great products?
UX designers continue to play a broad role in the research, design, and testing of digital products hitting the market every day. But UX is always changing. It isn’t what it was in the past, and in the future it wont be what it is today.
More and more, UX is fragmenting into specializations. Where in the past a UX designer would be hired to do all that UX stuff, we see more and more dedicated researchers, interface designers, product managers, and content designers center stage. Some of them with a UX background, but always invested in the ideals that define what UX is.
It’s a topic we spoke about on the Opacity podcast recently. Check it out here to hear more in this episode on the expectations of the modern designer.
