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Everything you ever wanted to know about WeChat

Jessie Chen
UX Collective
Published in
8 min readAug 13, 2016
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Do you think WeChat can overtake Facebook and become the dominant mobile platform for the world? You may have already heard of WeChat. If you haven’t, it’s time to learn why it’s such a formidable app. It is a combination of WhatsApp, Facebook, Skype, Amazon and much more. It’s very fun and user friendly, you can do just about anything on this one app.

My App Usage Comparison

Why WeChat is a key to business in China:

  1. Driven by user experience
  2. Mobile banking and investment services
  3. Official accounts that boosts business
  4. Mobile payments for both offline and online goods

1. Driven by User Experience

Over half a billion people use WeChat, an app owned by Chinese Internet Company Tencent launched in 2011. It touches everything from consumers communicating with friends, to sharing their daily moments, to buying everything from food and paying credit card bills. It’s IM, ecommerce, banking, dating, gaming and marketing rolled into one platform, where you can shop…

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