What can celebrity overexposure teach us about managing a redesign?
Published in
4 min readSep 15, 2021
Overexposure is not just for celebrities! Overexposure is the state of taking on too much risk, and for celebrities too many touchpoints of exposure can backfire. Similarly, over-communicating during a redesign can expose you to risk and derail your redesign efforts
“Some celebrities have become so ubiquitous, so annoyingly…