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What can designers learn from NFTs?

Lessons from their explosive growth.

Meghan Wenzel
UX Collective
5 min readMar 18, 2021
Beeple’s digital collage is a compilation of thousands of pieces of art he made daily over 13.5 years.
Beeple’s Everydays:The First 5,000 Days (2021) sold for $69.3 million

What are NFTs?

NFTs, or non-fungible tokens, are unique and distinct bitcoin assets. While one Bitcoin is identical to and interchangeable with another, each NFT is unique, with distinguishing metadata and identification codes. NFTs are certificates of authenticity, using a string of characters to prove ownership and legitimacy.

While they have been around for a while, they’ve exploded in popularity recently as they’ve been embraced by art, music, and entertainment.

An info graphic details how NFTs transform physical assets such as art, video games, and real estate into digital assets.
Graphic by Cryptoouf

NFTs can be anything digital, from the new Kings of Leon album to Jack Dorsey’s first tweet to NBA highlights to digital artist Beeple’s compilation of daily art creations over the course of 13.5 years.

The modern finance system evolved to execute complex loans and trades for various assets. Cryptocurrencies and NFTs reimagine this infrastructure, fully digitizing currencies, transactions, and marketplaces. NFTs streamline the trading process, remove intermediaries, and connect larger audiences of buyers and sellers.

Why are NFTs blowing up?

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Published in UX Collective

We believe designers are thinkers as much as they are makers. Curated stories on UX, Visual & Product Design. https://linktr.ee/uxc

Written by Meghan Wenzel

UX Researcher and Strategist — “It’s not the story you tell that matters, but the one others remember and repeat”

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