What is an affordance?

Patrick Thornton
UX Collective
Published in
6 min readApr 5, 2019

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Understanding what affordances are and how they help map people’s mental models to a product is key to good design. But if you are like a lot of my students, the concept of an affordance is easier said than done to understand.

First, I would recommend you read chapter 1 of Don Norman’s Design of Everyday Things. He does a very good job of detailing what an affordance is, but even after I assign this reading and go over it…

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Vice President, UX at Gartner Digital Markets. Building a better-designed world.