What to do when Facebook’s homepage looks like gibberish?

Problems that arise when websites are auto-translated in regional language based on the user’s location

Sridhar Rajendran
UX Collective

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Facebook’s home page rendered in a different language

I faced a weird issue when I used Facebook while travelling in my hometown. The login page opened up in the regional language. While I can understand Tamil, I have difficulty reading it 😊. My first instinct was to use Google’s auto translate. Once I logged in, the content was in English as it was the default language in my Profile settings. But it got me thinking what other usability issues can this cause?

When I turned to my dear friend Google, apparently many faced this issue.

Google search queries relating to Facebook opening in a different language

After reading some of the posts, I realised there is an option to change the language settings of FB’s homepage. It was there at the bottom, way below the fold.

Options to change the language

I do not understand the rationale why Facebook designers chose to do this.

There are two functions of the Facebook homepage

  • Log-in to an exisitng account
  • Create a new account

If you already have an account and the default language is set, then the problem is only a minor hindrance. If you use Chrome browser, the translate option should work (mostly). Even other wise, mental model should enable users to click the blue button at the top right corner and login.

Google translate failed on the mobile site

It becomes frustrating when you are trying to sign up. Users are already panicked because it looks like their computer has been hacked. To make things worse, Google translate does not work. Not many would be inclined to scroll down and figure out the option to change the language.

How might we enable users to change the language options in Facebook homepage?

One suggestion would be to place the change language option in the header. This is a common practise and a lot of websites already do it.

AirAsia homepage allows to change language right at the header

I have faced a similar issue even while using Google Maps on my phone. I have seen instructions come up in Hindi, Kannada and even hieroglyphics at one point. To this date I do not know how to change it. I guess Google figured I do not understand the language when I took too many wrong turns. 😎

Do you have such experiences and what would be the best way to resolve it?

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