Why can’t designers get a seat at the table?

Measure the impact of design by aligning with business goals

Eric Chung
UX Collective
Published in
6 min readNov 3, 2022

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A group of young coworkers gathered around a table in a meeting room with glass windows.
Image by senivpetro on Freepik

The challenge designers struggle with

Design success is not as easily measurable as roles that are driven primarily by numbers, such as recruitment or sales.

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