Why your designer won’t make the logo bigger

And why she has a hard time explaining this to you.

Rey Node
UX Collective
Published in
7 min readNov 22, 2020

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Construction workers overlooking big and complex building site.
Photo by Scott Blake on Unsplash

Chances are that your graphic designer is overly polite and doesn’t want to hurt your feelings, let alone insult you. After all — you’re paying her for her time (I hope). But trust me on this one: every time your designer tells you “no, that won’t work,” or “what if we do this instead,” or “I’ll have to…

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I create lovable brands and write about the creative industry. Currently working on a book and a card game. Former agency co-founder and director (15 years).