World War “M” and the curse of the Metaverse

Avi Bar-Zeev
UX Collective
Published in
10 min readAug 25, 2021

--

Art from Microsoft’s Minecraft Earth, 2019–2021

If The Metaverse represents our digital future, who decides what “it” is?

Will it be standardized, open and extensible like the network it’s built on? Will it have the same security issues as the Internet or all new ones? Who owns and profits from which parts? What happens to reality?

--

--

XR Pioneer (30+ years), started/helped projects at Microsoft (HoloLens), Apple, Amazon, Keyhole (Google Earth), Linden Lab (Second Life), Disney (VR), XR Guild