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The process to design a conversational interface

Jesús Martín
UX Collective
Published in
10 min readDec 14, 2021

diagram showing the full 6-steps process in a circle: 1. Product design | 2. Scripts | 3. Tests and refinement | 4. Possible scenarios definition | 5. Testing | 6. Analytics
Full design process and how we can move from one step to others

Read the article in Spanish: Proceso de diseño para interfaces conversacionales en 6 pasos

Designing an interface based on words is normally a brain teaser for those that have never dealt with the problem before. That’s why I bring you the exact process I follow when I design a conversational interface and my favorite tools for the different tasks.

In previous articles, I have shared the tasks and roles for designing conversational interfaces and how to work with the different types of tools for designing conversational interfaces. In this article now I give a step-by-step process overview on how to deal with these interfaces from the first meetings to the final release.

Like in any other project, designing a voice or any other conversational interface is not linear but an iterative process. However, we can still find different steps during development that help me structure the work.

Step 1. Product design

Squares with different colors forming together a new square limited by dashed line

Before we go, I’m using use the term “product” meaning both full products and specific features that are part of a bigger development. From my perspective, a product is any piece of development that people use to solve a clear necessity from end to end.

In this first stage of product development we need to define the project scope and the use cases the product will deal with. This is normally a shared effort between the dev team, design, and business. The outcome at this point is a high-level definition of what the product is going to be.

For this to be a successful overview, each stakeholder will need to dive deep into its field, making clear for the rest of the team user expectations, technology feasibility, available resources, and business model. Not an exhaustive list, but here you have some tasks each team should work on:

  • Design: With UX research tools, the team helps understand the user's necessities and expectations. For instance, if we…

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Written by Jesús Martín

Amazon Alexa and ex-BBVA. Voice and Product Designer. Everything is published in Spanish at jesusmartin.eu. Online course in https://bit.ly/domestikaMartin

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