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Design Thinking

UX Collective

We believe designers are thinkers as much as they are makers. https://linktr.ee/uxc

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Design Thinking

Kai Wong in UX Collective

An orange sign signalling a detour

The 3 questions you need to ask when you see users doing workarounds

User workarounds are often a…

David Langton in UX Collective

Classic black and white New Yorker cartoons arranged in a balanced pattern for wallpaper.

I dreamed about being in the New Yorker

In honor of the magazine’s 100th anniversary, here’s how I…

Louis Charron in UX Collective

Brain cell drawing by Cajal, ressembling a drawing of a tree

The secret of good metaphors

How do metaphors and analogies work, and what makes a good metaphor?

Marek Matthew Getter in UX Collective

A screenshot of the title screen of Pokemon Sword. The setting is a large stadium. The main player character is standing on the left, with his team of six various Pokemon standing behind him in a line.

How design affects gaming in two generations of Pokémon

A game design examination.

James Harrison in UX Collective

Someone arrives on a mountaintop to visit a guru. They suggest they try adsking AI

A crisis of meaning in UX Design

Does UX design work feel meaningless lately? You’re not alone.

Adrian Levy in UX Collective

Figure 1: Conceptual representation of AI as a horizontal enabling layer, illustrating its transformative nature similar to electricity in the 20th century. The bright horizontal line represents the AI layer that powers and connects multiple applications and systems, represented by interconnected nodes. Image generated using Krea.ai, 2025.

The AI layer: transforming UX design from tools to intelligence

A practical framework for implementing…

Kai Wong in UX Collective

A man with a microphone addressing everyone before a performance. They’re all listening as he spells out instructions for what to do next.

Creative briefs: the best way to track design projects if you’re short on time

How to provide “just…

Chris How in UX Collective

Two designers sitting on a table, both drawing on paper with pens.

Putting the ink into design thinking

Let’s start with a thought experiment. I’m going to give you a single word and let’s see what…

Kai Wong in UX Collective

A bell curve of Performance vs arousal. The idea is that at low levels of arousal, people are bored and don’t perform well. At high levels, they’re stressed and don’t perform well. The best performance comes from balancing stresses.

How to design for troubleshooting when the user workflow isn’t clear

How do you design when there’s…

Kai Wong in UX Collective

A woman at a call center, talking with customers on a headset

Customer Support is often a way to measure the value of design

Why reducing customer complaints is…