UX Collective

From theory to practice

What NAFTA can teach us about AI and power inequality

Why Apple’s most polarizing visual style may actually be its most ambitious move towards better human experiences

Upheaval and disruption are nothing new for graphic designers.

The more we let devices track us, the less we trust ourselves — until the line between decision and suggestion is all but erased.

Mapping emerging AI UI patterns and how spatial UI choices shape AI experiences

Seaman on Dreamcast was limited, but emotionally, it planted seeds that today’s AI still struggles to water

Diagnosing UX problems through Garrett’s Elements of User Experience.

Tomorrow’s technology is leveraging yesterday’s interface. We need to develop a new paradigm to help users truly leverage AI.

How to work with teams that turn to AI instead of UX

Strategic considerations when crafting AI experiences that drive material improvements for customers

Apple’s new design language blends science with design. But how is it bonding with the iOS we know?